How to Build a Community Around Your Podcast
Explore the Power of Podcast Communities from Black Canadian Creators Podcast (via The Chonilla Network)
You’re no stranger to podcasting. You’ve planned, produced, and promoted your podcast diligently to grow your audience and monetize your brand. But there’s a hidden opportunity you might be missing – the strength of community.
In Canada, podcasting is surging, catching up with the United States with a significant increase from 63% in 2019. Both countries now share a high monthly podcast listenership, according to Edison Research (Canada: 37%, United States: 37%). Podcasting is firmly established as a mainstream medium.
However, promoting your podcast can be challenging without a dedicated community. But fear not, building a thriving community can be the solution. Join this session to learn five key strategies:
Key Take Aways
- Nurture a Community Within Your Audience
- Expand Beyond Social Media
- Leverage a Podcast Newsletter
- Privacy + Community = Added Monetization
- Attract Lucrative Brand Deals